Generative Engine Optimisation (GEO) Services
Generative Engine Optimisation (GEO) Services for Forward-Thinking Brands
What is Generative Engine Optimisation?
In today’s digital world, visibility goes far beyond Google rankings. Generative Engine Optimisation (GEO) is the evolution of traditional SEO designed to position your brand where AI-driven engines like ChatGPT, Gemini, Perplexity, and Co-Pilot generate answers.
Rather than competing for limited space in Google’s blue links, GEO ensures your brand is cited, mentioned, and recommended in AI-generated responses. These platforms don’t just deliver links, they offer answers. If your content isn’t structured for AI engines, you’re invisible in a growing part of the web.
GEO vs SEO: What’s the Difference?
SEO focuses on keywords and search engine algorithms. GEO goes deeper, helping your business get featured in conversational, AI-generated answers. Whether users are searching for “best marketing agency near me” or asking for product recommendations on ChatGPT, Generative Engine Optimisation services ensure you’re part of the response.
Why Choose DigiTotal for GEO Services?
As a leading Generative Engine Optimisation company based in Melbourne, we deliver results, not just recommendations. Our proven GEO methodology combines technical SEO, structured data, brand authority building, and prompt-driven content optimisation.
What Our GEO Services Include
llms.txt Integration
Make your site visible to ChatGPT, Gemini, Perplexity and more.
Entity Development
Define your brand identity online with consistent bios, pages, and citations.
Advanced Schema Markup
Help AI engines understand your content better.
Content Structuring for AI Use
We tailor your content to be summarised and cited by generative platforms.
Citation Building
Gain visibility in forums and directories indexed by LLMs.
Prompt Testing
Simulate real user queries in ChatGPT to ensure your brand is mentioned.
A Trusted Generative Engine Optimisation Company in Australia
At DigiTotal, we don’t treat GEO as a buzzword. We’ve built a performance-driven GEO strategy that gets your brand recognised by large language models (LLMs) — not just indexed by search crawlers.
Whether you’re a Shopify brand, a WordPress-based business, or a fast-scaling B2B company, we help you become AI-recommendation-ready.
We’ve already helped dozens of Australian businesses:
- Appear in ChatGPT responses for service and product searches
- Get mentioned in Gemini and Perplexity as authoritative sources
- Build trust and credibility with AI-driven platforms
GEO Services Customised for Your Platform
We design our geo services in Melbourne to suit your platform and business type.
GEO for Shopify Brands
- Optimise product metadata for AI discovery
- Use structured data to surface in shopping-related prompts
- Make your collections and reviews citation-ready for ChatGPT
GEO for WordPress Websites
- Restructure blog content to be AI-digestible
- Optimise internal linking for context
- Implement schema for better AI understanding
Who Should Use Generative Engine Optimisation?
Generative Engine Optimisation in Melbourne is ideal for:
- E-commerce brands wanting product exposure on AI platforms
- Local service providers seeking mentions in “best near me” AI results
- B2B businesses targeting niche, research-driven queries
- Information-heavy sites in industries like health, law, and finance
How GEO Future-Proofs Your Business?
Search is changing. Google’s SGE (Search Generative Experience) is already live. Consumers are using ChatGPT and other AI engines to discover brands, products, and services without clicking on traditional links.
GEO Services ensure you don’t get left behind. It’s not about replacing SEO; it’s about expanding your visibility into the AI-powered future.
Our GEO Process
Here’s how we help your brand show up in AI answers:
Initial Audit & Benchmarking
Check your current AI visibility
Technical Setup
Deploy llms.txt and align with LLM indexing requirements
Keyword Research & Mapping
Content Restructurin
Optimise pages and blogs for AI engines
Entity & Authority Building
Create a digital identity that AIs can trus
Prompt Simulation & Testing
Find and fix content gaps in AI-generated responses
Ongoing Reporting
Track mentions, citations, and AI visibility growth
Who We Work With?
- Startups launching their first digital storefront
- Retailers transitioning to online sales
- Scaling Shopify brands needing platform-specific GEO
- Wholesale & B2B operations building online authority
- Agencies seeking white-label GEO solutions
- Established businesses wanting AI-ready digital strategies
Be the Brand AI Recommends
If you want ChatGPT to mention your services, Gemini to cite your expertise, and Perplexity to trust your content Generative Engine Optimisation is the key.
Partner with DigiTotal, a leading provider of generative engine optimisation in Melbourne, and start future-proofing your digital presence today.
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Ready To Elevate Your Brand Online?
DigiTotal is proud to help Australian businesses grow through smart Generative Engine Optimisation (GEO). Let’s chat about how we can support your goals with a results-focused approach.
Frequently Asked Questions
How is GEO different from traditional SEO?
Traditional SEO focuses on ranking in search engines like Google and Bing. GEO (Generative Engine Optimization) is designed to improve your presence on AI platforms like ChatGPT, Gemini, and Perplexity, where users receive direct answers, not just a list of links.
If I already rank well on Google, do I still need GEO?
Yes. GEO taps into a new wave of search behavior. When people ask AI for suggestions, your Google ranking doesn’t matter, it’s what the AI recommends that counts.
What is llms.txt and why is it important?
It’s a file that guides AI models on what content from your site they’re allowed to access. Without it, your site might be ignored by AI tools, even if it performs well on Google.
Which platforms do your GEO services support?
We optimize for leading generative AI platforms including ChatGPT, Gemini, Perplexity, and Microsoft Copilot, where AI-driven answers are shaping the future of search.
Can GEO help local businesses?
Definitely. GEO ensures your business is included when users ask AI for nearby services like “best cafes in Sydney” or “top electricians near me.”
How do you measure the success of GEO?
We monitor brand mentions, citations, and content visibility across AI tools. We also run simulated AI prompts to see how often and where your business shows up.
Is GEO a one-time setup or an ongoing effort?
It’s an ongoing process. As AI platforms evolve and new ones emerge, continuous optimization keeps your business relevant and visible.